A quick highlight of our successful Closed Loop Program with The Boston Beer Company!
The loop starts with custom-branded plant-based Boston Beer Earth Cups with clear, transparent messaging. After being used at Boston Beer’s taprooms, the Earth Cups are put in clearly-marked compost bins. Earth Brands then coordinates pick-ups with each taproom on a weekly basis, where the cups are collected and brought to a partner composting facility: Black Earth Compost & Bootstrap Compost. 90 days later, they’re dirt!
Since the program started in July 2022, over 2,720 gallons of compostable cups have been collected from Boston Beer’s locations! Boston Beer’s program represents a tangible, scalable example of a successful closed loop program – and highlights their commitment to sustainability. 🍀